Made slowly, worn for years
CompanyOct 2, 2026
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Collection 03
Made slowly, worn for years
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Book a fittingView the collection
Cut by handEvery pattern drafted for one body, then fitted twice.
Chosen clothWools and silks from mills we visit every year.
Kept for lifeFree alterations for as long as you wear it.
Maison AubelSign inBook a fitting
Collection 03
Made slowly, worn for years
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Book a fittingView the collection
38 pieces this season
Maison AubelSign inBook a fitting
Made slowly, worn for years
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Book a fitting
01
Cut by hand
Every pattern drafted for one body, then fitted twice.
02
Chosen cloth
Wools and silks from mills we visit every year.
03
Kept for life
Free alterations for as long as you wear it.
Maison AubelSign inBook a fitting
Why Maison Aubel
The atelier
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Maison AubelSign inBook a fitting
Newsroom
Stories, research and news from Maison Aubel. For press, write to press@maisonaubel.com.
AllCompanyProductResearchEvents
Maison Aubel and Halden announce a partnership
PartnershipsSep 24, 2026
Atelier: what changed this quarter
ResearchSep 18, 2026
Collection 03 comes to Paris
EventsSep 9, 2026
Chosen cloth, now for everyone
ProductAug 30, 2026
Wool overcoat
FittingAug 21, 2026
Maison AubelSign inBook a fitting
The atelier
Made slowly, worn for years
Camille AubelFounder · 8 min read
Each piece passes through six pairs of hands before it leaves the workshop. We cut, baste and fit twice, because a jacket that fits on the first try was never really fitted.
We make thirty-eight pieces a season and no more. When they're gone, they're gone, and the next collection starts from the cloth, not the calendar.
We'd rather make fewer things, better.Fig. 1
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9:41
Tuesday, October 14
Good morning,
Camille
This week
38pieces this season +6.1%
TodaySee all
Wool overcoatFitting · Thu 11:00Ready
Silk shirtSecond fittingCutting
Linen trousersCollection 03Reserved
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9:41
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9:41
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Activity
WeekMonthYear
Orders
214
+6.1% vs last month
Oct 1Today
Fittings booked38+12% this month
Avg. order€1,240+2.4% this month
Returns1.8%−0.4% this month
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9:41
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MTWTFSS
Daily goal18hof 24 hours of handwork
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Wool overcoatFitting · Thu 11:00Ready
Silk shirtSecond fittingCutting
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This month
Clients in
Paris still orders more than anywhere else.
Paris41%
London18%
New York15%
Tokyo11%
Milan8%
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Avg. order: €1,240+2.4% since last week
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9:41
Maison Aubel
The atelier
Made slowly, worn for years
Camille Aubel8 min read
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Each piece passes through six pairs of hands before it leaves the workshop. We cut, baste and fit twice, because a jacket that fits on the first try was never really fitted.
We'd rather make fewer things, better.
We make thirty-eight pieces a season and no more. When they're gone, they're gone, and the next collection starts from the cloth, not the calendar.
9:41
Welcome to Maison Aubel
Made slowly, worn for years
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
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Maison AubelCollection 03
Made slowly, worn for years
Collection 03 · Sept 28maisonaubel.com
Maison AubelCollection 03Paris
Made slowly, worn for years
28
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Sept 28maisonaubel.comMaison AubelCollection 03
Made slowly, worn for years
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
Sept 28 · Parismaisonaubel.com
Maison Aubel presents
Collection 03
Sept 28 · Paris
10:00Doors openHall 1
11:30Cut by handHall 2
14:00Chosen clothHall 3
maisonaubel.comFree entry
Maison Aubel
Collection 03
Camille Aubel
Founder
Emailcamille@maisonaubel.com
Phone+1 415 555 0142
Webmaisonaubel.com
Maison Aubel
Camille Aubel
Founder
Maison Aubel
camille@maisonaubel.com+1 415 555 0142
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Maison Aubel
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Maison Aubel
Camille Aubel
Founder
camille@maisonaubel.com+1 415 555 0142maisonaubel.com
Collection 03
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Maison Aubel
Maison Aubel
Camille Aubel
Founder
camille@maisonaubel.com+1 415 555 0142maisonaubel.com
Maison Aubel
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Camille Aubel
Founder
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Sept 28 · Paris
Collection 03
Garments cut by hand in our Paris atelier, from cloth we choose one bolt at a time.
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Atelier38pieces this season
“We'd rather make fewer things, better.Camille AubelFounder
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Usage8,240 / 10k
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Sep 1 – Sep 30 · updated 2 min ago7D30D3M12MCompare: previous periodFilterMaison AubelOverviewReportsCustomersSettingsShared with 6Export
Quarterly report · July – September
Atelier, Q3
WeekMonthQuarterPDFOrders214+6.1% on last quarterParis still orders more than anywhere else.
Orders by monthSep · 205
050100150200250JanFebMarAprMayJunJulAugSepOctNovDec
Busiest hoursQuietBusy
MonTueWedThuFriSatSun12a6a12p6p
Clients in
41%Paris41%18%15%11%8%
Returning each weekShare of each week's newcomers who came back
Week ofPeopleW0W1W2W3W4W5W6W7Jul 71,204100%75%61%53%48%46%44%43%Jul 141,131100%73%59%51%46%44%43%Jul 211,310100%71%56%49%45%42%Jul 28982100%69%54%47%43%Aug 41,077100%67%52%45%
Scorecard
Fittings booked38+12%Avg. order€1,240+2.4%Returns1.8%−0.4%
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Good afternoon, Camille
Tuesday, October 14 · here's what moved at Maison Aubel this week.
+6 on the teamNewOrders214+6.1%vs last weekWeekMonthYear
Collection 03MonTueWedThuFriSatSun
18hThis week's goal18h of 24 hours of handwork75% there · 3 days left
Up nextCalendarSEPT28Collection 03Paris · Sept 28
Silk shirtSecond fittingCuttingLinen trousersCollection 03Reserved
ActivityView all
Camille marked Wool overcoat as fitting8 min agoMei commented on Silk shirt34 min agoJonas marked Linen trousers as ready1 hour agoAva shared Wool overcoat3 hours ago
Clients inParis still orders more than anywhere else.
Paris41%London18%New York15%Tokyo11%Milan8%
Cards
AtelierMost popular
For the regulars.
€240/year
Private fittingsFree alterationsEarly access
Made slowly, worn for years
CompanyOct 2, 2026
We'd rather make fewer things, better.
CACamille AubelFounder
Atelier: what changed this quarter
ResearchSep 18, 2026
Orders
214+6.1%
Collection 0310:00 – 17:00 · Paris
IDLPSJ+42 going
The Maison Aubel letter
Every pattern drafted for one body, then fitted twice.
you@email.com
Chosen cloth, now for everyone
ProductAug 30, 2026
Maison Aubel and Halden announce a partnership
PartnershipsSep 24, 2026
Order summary
ClientFree
Atelier€240
TaxIncluded
Total€240
CACamille AubelFounder at Maison Aubel
Wools and silks from mills we visit every year.
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pieces this season38
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Type
Type scaleSize / leading
Display44/44
H130/33
H223/28
H318/23
Body15/23
Caption12/18
6 weights
Regular400
Medium500 · In use
SemiBold600
Bold700
ExtraBold800
Black900
U+0067
Latin small gMedium 500